Operational strength
More Capability
Wide Network
Our Team
Our Vison & Values
Afghan Operations
Company Profile
Since 2009, Access Retail has successfully established itself as a credible research solution provider.
We offer Retail Research Solutions providing in-depth insights into market performance, delivering value to business decision making process.
Our core retail research services include:
Our organization offers operational strength that is second to none in research industry.
- Capability of deploying more than 1,000 surveyors nationwide at any given time with operational control across Pakistan.
- One of the first research agencies in Pakistan that developed the capability of capturing data and downloading data directly from field using Handheld Terminals.
Additionally, we also conduct Trade Margin Studies & Asset Utilization Trackers
We are conducting retail research for variety of sectors:
Access Retail specializes in retail research, whereas its sister concern Access Consumetrics deals in consumer research.
The Journey
Our Journey
Operational Strength
Access Consumetrics operates & serves over 70 districts in Pakistan & 15 key cities in Afghanistan.
Client Servicing Office:
- Lahore
- Karachi
Fieldwork Offices :
- Lahore
- Karachi
- Rawalpindi
- Multan
- Gujranwala
Field Coordination Centers:
- Peshawar
- Faisalabad
- Sukkur
- Hyderabad
- Quetta
- Kabul (Afghanistan)
Why Access Group?
Strengths |
|
| 1 | Innovation & Customization |
| 2 | Client Servicing |
| 3 | Quality Focus |
| 4 | Strong Operations Network |
| 5 | Adherence to Committed Timelines |
| 6 | Adoption of Technology |
Core research team excellence in design & analytics – owing to exposure of international best practices & local experience
- Devised innovative design of unconventional retail audit for telecom industry
- Conceptualized methodology to gauge key measures for tracking trade practices/margins
- Cost-effective design for international retail chain to assess potential for new outlets
- Customized dashboards catering to individual client requirements
Service Focus
- Senior management involvement in design, project management, analysis and reporting. Regular quarterly reviews with clients
- Dedicated resource on retail trackers/audits
- Frequent & close interaction with client teams resulting in value addition to client business. Addressing specific business questions
Quality Focus
- Quality focus at every stage of research process (from data capture to processing to analysis & reporting)
- Independent QC (10%) over & above field management controls
- Successful delivery of shop level reporting for several years owing to strict controls
Strong Operations
- Extensive experience (> 75 years cumulative) of core field team on setting up and managing retail audits & trackers. Proven experience on cigarettes audit
- Nationwide reach across urban-rural parts of all provinces
- Capability to deploy 1000+ resources on a project at any given time
- Conducted over 30,000 outlet visits every month – covering retail audits, merchandizing audits, trade margins, asset utilization audits etc.
- Majority of projects including National Retail Audit & Telecom Retail Audit on HHTs
- Capability of capturing pictures, geo-tagging and geo-locking
Our prestigious clients
